If you’ve been waiting to see how much HUAWEI‘s newest 5G flagships will set you back in the Philippines, the wait is over. The HUAWEI Pura 90s Series officially starts at ₱54,999 (roughly $948), with preorders kicking off today, Aug. 7, through Aug. 19.

Here is the full breakdown of local prices, storage configurations, and preorder perks.

Philippine pricing and preorder breakdown

HUAWEI is bringing two main models to the local market across three storage tiers:

• HUAWEI Pura 90s Pro (256GB): ₱54,999 ($948)
• HUAWEI Pura 90s Pro (512GB): ₱64,999 ($1,121)
• HUAWEI Pura 90s Pro Max (512GB): ₱79,999 ($1,379)

Customers who reserve a unit between Aug. 7 and Aug. 19 can claim a bundle of launch freebies valued at up to ₱31,997 ($552). The preorder package includes a free HUAWEI WATCH FIT 4 Pro worth ₱13,999 ($230), a Pura Exclusive Gift Box valued at ₱3,999 ($69), and premium services worth up to ₱8,999 ($148).

Additional discounts depend on where you place your order:

• Bank card discounts: Participating credit and debit cardholders can get up to ₱5,000 ($86) off at checkout.
• HUAWEI Online Store vouchers: Store vouchers worth ₱4,000 ($69) are available starting Aug. 7 at 8 p.m. until Aug. 20 at noon.
• E-commerce vouchers: Vouchers worth ₱2,000 ($34) can be claimed starting Aug. 7 across Shopee, Lazada, and TikTok Shop.

What you’re actually getting for the cash

At ₱54,999 ($948) and up, the HUAWEI Pura 90s Series sits right in the pocket of today’s expected flagship pricing. To actually deliver on that premium, the company is banking on its claim as the “King of Imaging” — bringing serious camera overkill and the return of native 5G connectivity to ensure you get what you pay for.

Leading the charge is the top-tier HUAWEI Pura 90s Pro Max, which houses a huge 200-megapixel periscope telephoto lens built on a 1/1.28-inch RYYB sensor with hardware-level CIPA 7.0 stabilization. It is engineered to keep handheld zoom shots sharp and steady without turning into a blurry mess. That system is anchored by a 50-megapixel primary camera featuring a 3-in-1 Ultra Lighting Prism that delivers up to 16 EV of dynamic range for high-contrast scenes. Both devices also share HUAWEI’s 2nd Gen True-to-Colour engine alongside editing tools like AI De-Glare for erasing window reflections and AI Move for seamlessly repositioning objects in a frame.

Crucially, the new lineup lands with full 5G support out of the box — addressing a major connectivity hurdle that hampered previous international releases — offering smoother signal recovery when exiting weak-coverage areas and quicker real-world upload speeds.

Powering the smartphones is a 6,000mAh battery built for long days of heavy shooting and navigation. The Pro Max version supports 100-watt wired charging, hitting 85% in 30 minutes, and 80-watt wireless charging, while the standard model tops out at 66-watt wired and 50-watt wireless speeds.

Up front, the Pro Max screen is wrapped in a new anti-reflective, scratch-resistant Kunlun Glass designed to cut display glare and resist scratches.

Watch the HUAWEI Pura 90s Series in action!

Visually, HUAWEI went all-in on vacation-inspired aesthetics. The Pro Max debuts an industry-first dual-tone gradient midframe in Orange Ocean, alongside Blazing Purple, Blush Gold, and Graphite Black. The regular Pro offers more playful beverage-themed shades, including Orange Soda, Guava Soda, Coconut White, and Mulberry Black.

On the software front, both phones run EMUI with localized Celia AI voice controls and native cross-OS file sharing for seamless transfers to iOS devices. Essential daily apps — from Google Workspace to local digital banking platforms like BDO, BPI, and GCash — are available via AppGallery.

We’ve already been daily-driving the HUAWEI Pura 90s Pro Max and HUAWEI Pura 90s Pro for a month across street shoots in Manila and during its official global showcase in Kuala Lumpur. To see how that 200-megapixel camera, 5G signal recovery, and battery life hold up away from marketing slides, check out the video we embedded on this page.

HUAWEI Pura 90s Pro Max specs

• 6.9-inch LTPO OLED display, 2880 × 1308 resolution, 1-120Hz adaptive high dynamic refresh rate
• Kirin 9030S Octa-core processor
• Maleoon 935F GPU
• 12GB RAM
• 512GB internal storage
• 50-megapixel main, 40-megapixel ultra-wide, 200-megapixel telephoto rear cameras
• 13-megapixel front camera
• Fingerprint sensor
• 6,000mAh battery with 100-watt fast charging
• EMUI 16 based on AOSP 16
• IP68/IP69 rating
• Color options: Blush Gold, Orange Ocean, Blaze Purple, Graphite Black

HUAWEI Pura 90s Pro specs

• 6.6-inch LTPO OLED display, 2760 × 1256 resolution, 1-120Hz adaptive high dynamic refresh rate
• Kirin 9030S Octa-core processor
• Maleoon 935F GPU
• 12GB RAM
• 256GB/512GB internal storage
• 50-megapixel main, 12.5-megapixel ultra-wide, 50-megapixel macro telephoto rear cameras
• 13-megapixel front camera
• Fingerprint sensor
• 6,000mAh battery with 66-watt fast charging
• EMUI 16 based on AOSP 16
• IP68/IP69 rating
• Color options: Guava Soda, Orange Soda, Coconut White, Mulberry Black

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