Just as that new electric toothbrush you scored on Lazada a week ago finally arrives at your doorstep, Dyson has gone and announced something that immediately makes it look like an antique.

The luxury appliance giant, fresh off its latest hardware reveals at IFA 2026 in Berlin, has officially entered the oral care chat with the Dyson CameraJet. It is an ambitious three-in-one device that combines brushing, mouthwash dispensing, and liquid flossing into a single, aggressively over-engineered wand. And yes, exactly as the name suggests, it has a built-in camera that actively watches you clean your teeth.

Of course, because it has a Dyson logo on it, this futuristic hygiene experience does not come cheap. The CameraJet retails for $499.99 in the United States, which translates to roughly ₱31,339. While official local price and availability have yet to be announced, the device is already being teased on Dyson’s Philippine website, hinting that this ultra-premium toothbrush will be released in the country.

Here’s how to use the Dyson CameraJet

The marquee feature is a 100,000-pixel (or 0.1-megapixel) macro lens camera housed directly beneath the brush head. While 0.1 megapixels might sound like a spec sheet from the early 2000s, its purpose is not to take photos of your molars. Instead, it serves as the eyes for the company’s “Gap Optical Targeting” AI system. Running on 16 million lines of code and trained on nearly half a million dental images, the camera analyzes 28 frames per second to actively hunt for the spaces between your teeth. The moment it detects a gap, the system fires off a precise, conical burst of mouthwash in a fraction of a second, acting as liquid floss before you can even realize you missed a spot.

That targeted burst of liquid comes courtesy of an integrated 12.5-milliliter tank near the top of the handle. Dyson calls it an “anti-gravity tank,” which sounds like science fiction but is actually a clever pressurized diaphragm pump. Unlike traditional water flossers that rely on a standard straw design and tend to sputter air when tilted, the Dyson CameraJet can continuously shoot liquid at any angle, even if you are awkwardly brushing upside down to reach your back teeth. The brush head itself features variable sonic oscillation, meaning the bristles keep moving vigorously without stalling when pressed against your gums, and it even packs an RFID chip to track exactly when it is time for a replacement.

Naturally, putting a camera inside your mouth raises some valid questions about privacy, let alone practicality. Dyson promises that the live feed is not recorded or uploaded to the cloud, though you can view the inside of your mouth in real time through the MyDyson app. Furthermore, because standard foaming toothpaste would instantly blind the tiny lens, Dyson had to invent its own proprietary, SLS-free toothpaste and a low-foaming mouthrinse just to keep the camera’s line of sight clear.

For decades, dentists have been nagging us to floss, and most of us simply lie and say that we do. Dyson’s solution is to throw six years of research, artificial intelligence, and complex fluid dynamics at the problem, hoping that a $499.99 gadget will finally fix our bad habits. It is an unapologetically excessive leap into a new product category, but if you have the cash to burn, the Dyson CameraJet promises a professional-level clean without the usual dentist’s guilt trip.

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